Freddy KONÉ has been working for more than ten years in the field of digital creation, first for production
companies on mass-market films and commercials, then founding SoWhen? with Mohamed.
Endowed with an inexhaustible creativity and imagination, but also with a true mastery of technical
tools, he does not let himself be constrained by their limits: he is nicknamed “the alchemist”.
Freddy designs innovative projects that are optimized for production.
He elaborates these experiences, erasing as much as possible the visual presence of technologies, to
leave only the experience full of meaning to be lived by the human.
Rigorous and in constant search of performance, he uses each experience to improve the following
ones under different aspects.