Sam VERSELE is a seasoned professional with extensive experience in co-creating and managing teams at VISITFLANDERS, which is a Flemish government agency that is strategy and knowledge-driven. It promotes Flanders as a high-quality tourist destination abroad so as to attract more international visitors

With a track record of managing operational and cross-cultural profiles, Sam is proficient in proactive communication, strategy changes, business recommendations, and implementing smart measures as needed. He adopts a data-driven approach to work and thrives in multicultural and international settings. Sam’s versatility extends to diverse projects, including orientation and training programs, translating innovative concepts into traditional markets, and driving commercial business development.